The New CSR Collaborative Social Responsibility /

If a company searches out connections with other organizations, it will likely achieve greater awareness of its role in society-and that benefits everyone. This CNBC program offers fascinating examples, from partnering with non-profits to assisting with medical outreach to helping create sustainable...

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Corporate Author: CNBC (Television network), Films for the Humanities & Sciences (Firm), Films Media Group.
Language: English
Published: New York, N.Y. : Films Media Group, [2012], c2010.
Series: Collaboration Now.
Subjects:
Notes: Encoded with permission for digital streaming by Films Media Group on January 20, 2012.
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Online Access: Part of the Films on Demand collection.Click Here to Access Streaming Video.Normandale users only. Must be on campus or have valid library card to view video
Format: Electronic Video Videotape Videorecording Electronic Resource URL Resource
Summary: If a company searches out connections with other organizations, it will likely achieve greater awareness of its role in society-and that benefits everyone. This CNBC program offers fascinating examples, from partnering with non-profits to assisting with medical outreach to helping create sustainable supply chains. Viewers learn how the public-private partnership GAVI was formed to improve access to immunization and how Sun Chips are made in the world's largest solar-powered factory. Expertise comes from Jonathan Greenblatt, former CEO of GOOD Worldwide; Kellie McElhaney, professor at the Haas School of Business, UC Berkeley; Mohammed Valli Moosa, president of the International Union for Conservation of Nature and South Africa's former Minister of Environmental Affairs; Alice Albright, EVP and Chief Financial Investment Officer of the GAVI Alliance; Howard Schultz, CEO of Starbucks; and David Kepler, CIO of Dow Chemicals.
Item Description: Encoded with permission for digital streaming by Films Media Group on January 20, 2012.
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Physical Description: 1 streaming video file (48 min.) : sd., col., digital file.
Format: Mode of access: Internet.
System requirements: FOD playback platform.
Audience: 10 & up.
Access: Access requires authentication through Films on Demand.